Author Archive for drew



Part of what characterizes the Web 2.0 era is the close connection between (and sometimes merging of) creators and consumers. This is part of what makes this era fundamentally different from previous ears. We’ve seen this all over, but primarily on the web. Blogs turn anyone into writers, and readers are only a comment […]

Cargo Cult Design

While staring at http://www.microsoftshitbrick.com (a site not for work or for the turd-phobic), Jon said (of the Zune): “why do people still think imitating Apple will make them successful too? It’s like a design cargo cult.”
Quite so.
Apple has been an incredibly strong force in popularizing design in consumer electronics and beyond, starting with the original […]

Jon and I were answering some interview questions for an email interview we’re doing with the folks over at VoodooVentures a few days ago. One of their questions was about how we defined Web 2.0 and whether we thought we were a Web 2.0 application. The idea of Web 2.0 has bugged us for a […]

The Cost of Adding New Features

Here’s a conversation Jon and I have a lot: What is the incremental cost to the usability of our application if we add a specific new feature?
We think this is a critically important question when designing an interface. Thinkature is intentionally a really simply application. We offer fewer features than some of our competitors. Strategy, […]

Thinkature is hiring!

We’re currently a two person operation, so we’re looking for someone (in the Boston area) who wants to get involved at the start of something we believe will be really great. This is an almost-founder like position, so it’s critical that you’re really excited about web applications, collaboration, and being involved in decisions about every […]

On Reddit and Del.icio.us

Now that we’re a few days into the public life of Thinkature, we’ve noticed some interesting patterns in how Thinkature is spreading that we wanted to share. Specifically, I’d like to compare the role that Reddit and del.icio.us have played in our success so far.
When we first released Thinkature, Jon and I ceremoniously bookmarked our […]

Welcome!

Welcome to the Thinkature blog!
As I’m sure you’ve noticed, we’re launching today, and there were a few things Jon and I wanted to mention. First of all, we’d like to thank our beta users. We’ve had a bunch of our friends, family, and other people testing for the past few months and they’ve been […]

Defer, Defer, Defer

I was chatting with Brian from AlwaysBeta last week about web application deployment strategies. He was worrying over setting one up, and was curious what Jon and I have been doing for Thinkature. We’re aware of nice systems (like Capistrano, née SwitchTower), but just haven’t invested much time in setting something like that up. I […]

If you had met us five weeks ago, and asked us “So, when will you have something I can play with?” we probably would have said “Should be about two weeks.” Then, if you ran into us a restaurant a two weeks later and asked the same question, you might have been surprised to hear […]

Welcome to Thinkature!

Thanks for coming to check out our blog!
Over the next few weeks, we’re ramping up to release our first product. We’re still being a little coy about what it’s all about, but it will all become clear soon enough. Suffice to say we’re extremely excited about it, and can’t wait to cross off the last […]




About

Archive for drew.

Drew's the application server guy. He makes the application server's insides smile. He's also responsible for the website. Like Jon, Drew graduated from Olin College in 2006. Drew's an HCI and social software guy at heart.

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